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Last year, I took many courses and one of them was on the Psychology of Social Media…

After that course, I advised people around me to pay more attention to their comments section. That’s the war zone.

Don’t just post and run away – no. You either post, lock your comments section and run away or if you open your comments section, MODERATE IT.

Here’s why:

Have you discovered that most people rush to read comments than they pay attention to the main post? The average person suffers De-individuation and Mob Mentality on social media. This is characterised by a reduced sense of individual identity and responsibility. Weak People lose their individuality easily on social media and they start acting like a Mob. If people are insulting you in the comments section, these weak mob will join the train of insults. If a few are praising you in the comments section, the mob will also join.

When I discovered the level of De-Individuation on social media, I took more control of my comments section. I do not allow anyone to disrespect me in my comments section. You can disagree respectfully but No, you can’t disrespect me and grow a tribe of disrespectful trolls in my community.

Learn how to discipline people on your platform. It is better to be hated for creating boundaries than to be loved for having no boundaries.

Secondly, the average human often looks to others to determine appropriate behavior, especially when they there’s a misunderstanding.

If your comment section contains negative comments, new commenters will conclude that insulting the poster is an acceptable norm. Psychologists call Norm Setting.

Allowing trolls in your comments section is Norm Setting. You are teaching them that you embrace insults. Yet, deep down, you know those insults disturb your mental health. Why then do you set such norms?

Lastly, BLOCK NEGATIVELY EMOTIONAL PEOPLE.

Remove them completely. This is how to prevent EMOTIONAL CONTAGIOUSNESS.

Emotions are contagious.

I remove people who spread negative emotions on my page. Remove those people who come to emotionally blackmail you with “why are you responding to a comment like this. Is it because you are richer or more popular than them”? Remove them. They ignore the fact that the person you are responding to disrespected you and they manipulatively suggest that your response is abusive and condescending. They are trying to spread negative emotions to other people and if you leave them, you will start seeing many likes on their own comments from people who didn’t at first have a problem with your response.

Social Media can either make or destroy you.

I have decided that nobody on social media will have the platform to destroy me – so I invested in studying the psychology of social media. Now I’m giving you a free crash course and you don’t have to pay to learn from me.

Sanitise your social media comments section or you’ll soon lose relevance on this street.

My name is Charles Awuzie and my social media interactions are more intentional than emotional.